digital marketing consultant

digital marketing consultant

digital marketing consultant

Lisa Mehigan, Co-Founder, Natterjack Irish Whiskey

Lisa Mehigan, Co-Founder, Natterjack Irish Whiskey

Love working with Spencer, he has been our digital marketing consultant (and digital North Star!!!) as we launched Natterjack Irish Whiskey. Part of the furniture, Spencer has integrated himself easily as part of our extended team. Nothing is too big or small, he is a pleasure to work with.

Faye Leggett

Faye Leggett, Birth Freedom Project

Spencer is a mine of information, his understanding of business in the digital space is phenomenal and one session is like a customised crash course in everything from web design, social media strategy, direct marketing channels, content creation, value exchange, tracking & analytics and more. He effortlessly combined the what, why and how so I came away with a clear action plan to grow my business through multiple channels, in line with my personal style. Thanks a million!

Dr. Janice Brady, Consultant Ophthalmic Surgeon, Eye and Face Clinic

Dr. Janice Brady, Consultant Ophthalmic Surgeon, Eye and Face Clinic

Spencer and the team have been a lifeline to us as we negotiate online marketing. He is professional, responsive and on point with all of his advice. We cannot recommend him highly enough!

Smarter Surfaces Logo

Smarter Surfaces

Malt and Mash have provided us with marketing support over the last number of years. Spencer is insightful with a no nonsense approach, they have created and driven a number of successful B2B campaigns we are very happy to work with them.

Your digital marketing consultant

My digital marketing expertise is in helping new, small and medium businesses understand their objectives, business proposition, and target audience.

We use this to develop a lasting marketing strategy that can guide all future activities and deliver results. I also consult with businesses to reassess their current activities, in order to refresh their approach.

If you need a digital marketing consultant for any area I offer a wide range of digital and offline marketing services.

marketing strategy

What comes before the distillation? The Malt and Mash, of course! Like any process, marketing requires that initial step before you can launch your communications, campaign, or new product. Marketing strategy is vital in order to guide your communications and this is where my digital marketing consultation will help you grow your audience.

If you spend the time developing a good strategy your communications will become consistent and give you a great foundation to build a following. You will waste less resources by having a plan that can guide all activities and content, as this focuses you only on what will get results. Together this is how we will achieve a greater ROI as you create a larger impact on your audience.

DON’T SKIP THE BASICS

It can be tempting to start marketing straight away because you just want to get your brand out there. This is completely understandable!

One piece of work I try to do with most of my clients is develop a marketing strategy. It may seem like a lot of work to put into one document, but it can save so much time down the line.

I’ve formulated my approach to marketing strategy into a three part guide which is completely free to download! This is an in depth guide for developing a marketing strategy and each section contains.

Spencer Alexander - Digital Marketing Consultant

ABOUT ME

I’m Spencer and I’ve been working in marketing for the last 7 years. I’ve worked for brands and agencies across multiple industries with a variety of clients.

Some of my previous accounts have included Hennessy, Bridgestone, Firestone, First Stop, Microsoft, Hyundai, Valeo, Jacob’s Biscuits, Slane Whiskey, Slane Distillery, Jack Daniel’s, Mercedes and Diageo.

After leaving agency world I decided to become a digital marketing consultant, specifically helping small and medium businesses. I love working with my clients, helping them become the masters of their marketing. My process involves 50% teaching and 50% execution. I believe that if everyone knows how to do something correctly the outcome will always be superior.